The DoView® Visual Strategic Planning process


DoView® Visual Strategic planning communicates faster than text-based strategic plans because "a picture is worth a thousand words". In addition, in a world where you may need to change your strategy overnight, you can quickly adjust your course by just tweeking your priorities directly onto your DoView Visual Strategic Plan. 

Once you have argued through, and built, your consensus visual model, it functions as a concrete visual representation that embodies your collective strategy. 

You work directly with this visual strategic plan to ensure organizational and KPI alignment. This avoids the traditional risk of slippage between peoples’ different mental models of what they think and what used to be captured in traditional text-based strategic plans.

Below is a simple example of a visual strategic plan.

A DoView® visual strategy model of what you’re wanting to do is drawn with the board or executive team

A  visual model of the organization's high-level outcomes and of the lower-level steps needed to achieve them.

Click on the boxes with small gray triangles to drill-down into this live DoView® visual strategy model below


Boxes within the model are prioritized

Show which outcomes you are focusing on in the next planning period (e.g. the next year). Only 'A' priorities are marked.


Projects/activities boxes are inserted

Projects are linked to the priority boxes they are focused on

The model is reviewed to make sure that there is ‘line-of-sight’ alignment 

Ensure that you're focusing your projects on your priorities. The number in the gray box shows the number of projects focused on each box. The 'Clarity about IP' box does not have any projects focused on it, so it is either not a board priority or at least one new project needst to be focused on it. In real-world visual strategic planning there are usually many more project boxes than in this simple example.


A poster is used to show how projects have been mapped onto priorities

The second poster below shows that the mapping has been done. The detailed consideration of whether there is strategic alignment between priorities and projects is done within DoView® software as shown above.


Anyone can use the above DoView software company visual strategic plan, with acknowledgment, for their own company and for their own for-profit or not-for-profit consulting work if they, or their clients, are using DoView Software and acknowledge its use. Anyone can use it to teach anyone else how to use DoView software. If you want to use it for other purposes please contact


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