DoView cares LARGE!-4

Many non-profits and charities really want to use DoView but their funding is currently terribly tight. We’re also very concerned about this, so we’ve been doing some research into pricing strategies. It seems to be an incredibly complex topic. 

Obviously we want to continue developing DoView and supporting our customers (we don’t currently charge for support). But to do this we need to strike a sustainable price.  

However, on the other hand, the more customers we have, the lower we can afford to drop the price as our sales volumes increase.

We're really serious about making the world a better place, that’s what got us into this business in the first place. We’d like to get DoView into the hands of as many people as possible because we know it can make such a difference. All the time we hear satisfied customers raving about how DoView has improved the efficiency and effectiveness of their organization.  

So we’ve decided to experiment with pricing in November and really reduce our price for non-profits and charities. If we can build the volume of sales high enough, then we can keep the price lower. 

Here’s where you come in. Regardless of whether you own DoView yourself, if you know of anyone in a non-profit or charity who might be interested in benefiting from this November discount, please email them with the link to As I said above, the more sales we can get, the lower we can keep the price.

Lastly, while I'm on about making the world a better place. Do you know about our DoView Donor program? This is where we give away free DoView licenses to international development programs. For each copy of DoView we sell, we can make a free license available to a program that cannot afford to buy DoView. 

So when you buy DoView you’re also often helping someone in a development project better define their outcomes. And as we all know this can often enable them to get additional funding because they can better communicate their outcomes and impact to their funders.

As we say around here, Happy DoViewing. 

Melissa Bethwaite

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